PREDICTING CUSTOMER'S NEED

Through this reading I have learned that a company should have into account that it is important predicting customers needs in order to know exactly what the customers expect through the product, as well as providing a good customer service in order keep them happy according to the good quality of the product, each company has to know that satisfying the customer is the main objective because the customer is paying for it, I consider that the best way to predicting customers need is studying and analyzing, spending time with customers to know what they really want, listen to the views of customers, and put yourself in the customer's place, with the purpose to have a successfully company and increase sales and profits.